From a product perspective our mission has always been to really be the best at what we're doing. We're always trying to push the boundaries on the types of material, types of shape, different things we can integrate throughout the designs.
One way of doing that is by combining different layers into our insole. By doing this the Uppers insole maintains it's form and height but is still comfortable enough to wear all day. Another unorthodox decision we made was to make a 3 quarter insole. You don't feel any difference as end-consumer but the insole will fit in a lot more shoes then if you would go for a full insole.
It took us more than 1 year and 8 months to elaborate everything and to get the the end product. It costs us blood sweat and tears but we're very proud that we created the world first posture improvement insoles that in addition increase your height by 5 cm. This is the first of its kind. Nobody on the insole market is doing it our way. This isn't a simple mold and a cut and paste it took a few extra hours along the way. But the finished product really makes a positive impact globally and changes you as a person!